1002 C Street, Sparks, NV 89431     (775) 331-1100      M-F     8AM-5PM    No appointment necessary

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Building a Brand with the Help of Vehicle Wraps

Getting the word out and letting the public know about the products or services a business offers can be very challenging, more so for small-scale enterprises with an advertising budget that is way less compared to bigger and established firms. Needless to say, stretching the allocated money for marketing to ensure maximum audience reach requires creativity and ingenuity.

Advertising with Vehicle Wraps

One of the best ways to promote a brand without breaking the bank is by employing the use of wrap advertising or vehicle wraps. For the uninitiated, wrap advertising entails wrapping a vehicle or a fleet of vehicles in a pre-designed advertisement or campaign. Trucks, buses, and cars can be utilized for this form of advertising.

There are a number of reasons why wrap advertising makes for a good marketing strategy. Principally, resorting to this form of brand promotion is a lot cheaper compared to more traditional advertising methods. For instance, paying for a 30-second ad on radio or TV is not only expensive, it’s also a one-time shot at hopefully capturing your target demographic.

Cost Effective Advertising

In contrast, wrap advertising does not cost as much to produce. Decals made of comfortable vinyl wrapping bearing the design of your marketing campaign can be had for a fraction of the cost required in advertising in mainstream media. Not only are these decals flexible enough to be installed on any surface – whether it be curved or made up of angular edges – they also last last long enough to sustain your campaign period.

Use vehicle graphics for a good cause in the Reno community!

But while undoubtedly cost-efficient, vehicle wraps are not any less effective. The beauty in the use of wrap advertising is that the mobility of the vehicle bearing the advertisement allows it to be seen by as many people as possible. Several crucial factors, such as time of the day, traffic movement, site of traffic, and crowd presence, all play a role in the success of this form of advertising. In general, however, studies have shown that the use of wrap advertising results in an improvement in brand awareness and increase in sales.

One of the reasons why advertising by way of wrap advertising is a good marketing strategy, particularly for small businesses, is that it specifically addresses the local market that your business caters to. It is  a more direct and relevant form of advertising because the people who are going to see it are likely to be staying within the radius of your business operations.

But while the use of vehicle wraps to advertise your business has the potential of being direct, it is nonetheless far less aggressive and intrusive than other forms of advertising. Unlike radio, TV, or online ads which can have the effect of impressing upon you the obligation to watch and listen, wrap advertising is more casual and chill for vehicle drivers and pedestrians.

More importantly, the use of vinyl vehicle wrap does not damage the vehicle itself. In fact, the wrapping can be easily removed anytime without ruining the paint underneath. This provides you with greater flexibility as to when to stick a new or updated wrap and when to take it off, all without worrying about ruining the vehicle’s original design.

Vehicle Wraps with Grafics Unlimited

Grafics Unlimited in Reno and Sparks is Northern Nevada’s premier advertising graphics and vehicle graphics supplier. Our team will help you from design to installation. Come check out our vehicle graphics gallery and contact us today! We look forward to hearing from you!

Questions? Need a Free Estimate?

Our team is always happy to help!

Call us at 775-331-1100 or fill out the form below to contact us.

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We are hiring!

Vehicle Wrap Installer

Job Description:
We are a full service sign shop that specializes in vehicle wraps. We are currently seeking an experienced installer. The Installer position is responsible for the hands-on installation of non-electrical signage to include adhesive vinyl graphics, banners, rigid panel signs and wide format digital print graphics on windows, walls and vehicles both in-house and at customer locations.

Candidates will have a minimum of 2 years of vinyl installation experience. Must be able to complete full wraps with little supervision.

Major Job Duties:

  • Installation of color change wraps
  • Installation of digitally printed wraps
  • Installation of cut vinyl and spot graphics
  • Assembly and installation of various signage and substrates
  • Ability to remove old graphics
  • Ability to problem solve and come up with solutions


Job Requirements:

  • This position requires a minimum of one (2) year of directly related installation experience during which
    the knowledge, skills, and abilities applicable to the position were demonstrated.
  • Mechanically inclined- ability to remove door panels, handles, head, and tail lights etc.
  • Must have a driver’s license and a clean driving record
  • Ability to use and read basic measurements such as a tape measure


Monday through Friday 8 a.m. to 5 p.m.

We offer competitive pay, health, vision, and dental benefits, 401k with employer match, and all major holidays are paid.

Sparks, Nevada. Remote work not available


To apply, please email your resume to: melissa@graficsunlimited.com