Letter size is usually not the first thing that we consider when it comes to creating signs. Letter height visibility is usually overlooked in the planning stages; but proper letter height and viewing distance for your sign is important. And, bigger isn’t always better in this case. Font size for your business signage does determine from how far away your sign can be seen, though. But how do you go about choosing the best letter size for your needs, to make easy to read business signage? Let’s discuss the following aspects of making the best advertising signs for your business: Font Size Coloring Lighting Sign Placement Font Type Font Size Proper font size is one of the most obvious parts of sign creation, and it’s easy to determine. All you need to have is a general idea about the distance you want your sign viewed at. Generally, a good letter […]

Why is July anti-boredom month? It’s a natural time of year for the doldrums. The holidays are far away and there are no urgent rush seasons going on. Summer days drag by, as workers leave for or return from vacation time. For an office job, it’s the worst season, because it is bright and sunny, a perfect day for recreation, and you’re wasting it in an office cubicle. In addition, the kids are out of school, which makes parents feel like they’re missing out on spending time with their kids. The Benefits Of Fighting Boredom Companies should care about employee apathy because the quality of work sometimes suffers. More mistakes happen that need to be corrected and more productivity gets lost due to lagging performance. Surprisingly enough, investing in just a little frivolous diversion can help your workers buckle down to work later. Some studies have also shown that a […]

Regardless of whether you own a restaurant, retail store, or other commercial space, proper signage needs to be in place to keep both your employees and customers safe. Safety signs can be as common as marking off restricted areas where you don’t want people wandering into unattended. Here are 5 ways you can use signs to keep both your employees and customers safe when on your property. #1 General Safety Safety signs range from marking off wet floors, directing to fire escapes, or separating employee and customer areas. Having clear and visible signage in place will make it easier for your staff to notify customers of areas of caution while on the property. Not only do signs make it easier for everyone to get the message, they also free up valuable employee time directing customers around simple hazards. When placing signs, it is important to make sure not to block […]

Trade shows are a great opportunity to meet with industry leaders and promote your company to potential clients. At your dedicated booth, you can show off your newest products or services. Offer live demos or give away samples of your product to prospective consumers. However, if it’s your first trade show or conference, this guide will outline what to expect. Before The Show Find The Right Trade Show to Display Your Brand. No two trade shows are the same. It’s important that you attend the right one to best display your brand. However, it can seem difficult to research all the conferences to find the one that is right for your business. Since trade shows are all different, it’s vital that you know the purpose of each show. This way, you can better set up your booth for better traffic to gain leads during the trade show. Types of business […]

June is National Fresh Fruit & Vegetables Month, which means it’s a perfect time to make improvements to your diet. During this month, you’ll have an easy time finding fresh, delicious produce in supermarkets, farmer’s markets, and maybe even your own backyard garden. And while you probably already know that eating more fruits and veggies will make you healthier, that’s not the only benefit you’ll notice. Eating a healthy diet will also make you more productive and give you more energy to excel at work, play with your kids, and connect with your loved ones. These tips will help you clean up your diet and become more productive along the way. Swap refined carbs for fresh, whole foods. Processed carbs, such as white bread, soda, and candy, might give you a quick burst of energy right after you eat them. However, the energy boost soon fades away, leaving you feeling […]

Your product is the best on the market. It is reliable, reasonably priced, and answers a need within your market. Your competitors measure up. However, if your business is invisible or your brand not established, how can you make the money you need to continue and grow? Business signs increase your visibility, but do they increase your marketability, clientele, and profit margins? Put simply, yes. Business Building Signs: A Matter of Simple Math Establishing a new brand in your immediate area can be difficult. Up-to-date research from the International Sign Association tells you that onsite business signage, especially outdoor business signs, account for at least 50% of sales. At the same time, these signs cost about 2 cents per every 1,000 views. That level of visibility through a television ad costs 491 times more than that! Clearly, your most effective option is also your cheapest. In addition, the corporate surveyor […]

It’s National Recommitment Month which means it’s time to pull out those New Year’s resolutions and get serious about recommitment. Oh sure, you were full of self discipline for the first few weeks and then life came knocking on your door. Well, the time has come to show the world what you’re made of and we have 9 tips to help you succeed. There’s a National Recommitment Month For a Reason If you were the only person who needed a do over would there really be a whole month dedicated to recommitment? Starting over is something we do. It’s how we create a habit. So pick yourself up, dust yourself off, and hit that restart button! Be Real About Those New Year’s Resolutions Every year you start writing your resolutions and you think you can conquer the world. Five months later you realize there’s no way you can do it […]

Your vehicle has the chance to be a marketing machine. Everywhere you go, heads will turn to look and learn about your business. Branding should be done at every chance you get and sometimes this means being a little “in your face” about it. As you drive all over town, people are sure to learn more about who you are and what you have to offer. Add Details to Your Windows As you drive along the road, you’re going to stop at plenty of red lights. This means you need to make the most of your window space. Vinyl lettering can be applied to include such things as: Company logo Services Website address Contact phone number Depending on the size of your vehicle, all information might go on a single window. Otherwise, you use the back window as well as side windows to get in the information you want to […]

If you feel like stress is constantly overwhelming your life, you are not alone. Tension is a way of life for most people in the 21st century. Human beings simply were not designed for the level of stimulation that we are routinely exposed to in the modern world. We are all constantly on the go, and this leads to people not taking care of themselves the way they should. It is critical that you learn how to manage stress. Stress has been linked to many serious health conditions like diabetes, heart disease, cancer and depression. If you want to be happier and healthier, use the following seven tips to relax and reduce the tension. Meditate One of the best ways to be healthier and reduce the tension of modern life is to meditate. Meditation has been around for thousands of years for a very simple reason, it works. Whenever the […]

If you feel like you’ve fallen off the healthy habit bandwagon, you’re in luck. March is National Nutrition Month, so it is the perfect time to tackle that health commitment you made at the beginning of the year with renewed energy. You may be wondering why we celebrate nutrition month and how it can help you get back on track. It’s simple really. Nutrition Month is a time set aside to focus on the importance of making informed food choices and developing healthy eating and exercise habits. This year the National Nutrition Month theme is “Put Your Best Fork Forward.” So instead of feeling like you have to change everything at once, you can start small, with just one fork at a time. Whether your eating habits involve preparing meals at home or making choices while eating out, it’s important to develop a way of eating that is sustainable. Are […]