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As a small business owner, you are probably looking for ways to advertise your business and increase sales. Many advertising methods are very costly and can limit your message and the number of people it reaches. However, there are some great ways to advertise your business that will reach your potential customers and won’t break the bank. One of these ways is to use sandwich signs in front of your store, targeting foot traffic, or on the curb near a road if your store is set back in a shopping center. Or both! Keep reading to learn about the many benefits a sandwich sign can have on your business. What is a Sandwich sign? Also called sandwich boards, a sandwich sign is a type of advertising composed of two boards that are set up on an A-frame display. Before they were put on A-frames, they were often worn by people, […]

Advertisements are one of the most common features of modern life. It seems that advertisements are everywhere, especially outdoor advertising. With the advance of the internet and modern digital communications, advertisements have started to appear on our phone and computers, in our inboxes and as text messages. But while the internet has provided a new and effective platform for business and companies to advertise their products, the old ways of advertising are still in use. What is Outdoor Advertising? Though it is primarily low tech, outdoor advertising is still one of the most effective ways to get the message about your product or service out to consumers. Outdoor advertising is defined as any advertisement that is displayed outdoors or “out-of-home” as the industry likes to refer to it. Outdoor advertising includes billboards, vehicle wraps, signs and posters in buses and transits stations, window advertising, interior and exterior signage and many […]

The ability to customize a sign for every occasion opens many different marketing doors for your business. Not only do they allow you to promote your business, they can also be used throughout your office to direct clients to specific areas. Advantages of a Personalized Sign There are many ways in which you can use personalized signs throughout your business; we will explain some of the most common ways in which personalized business signs can benefit your business. Personalized signs can be used throughout your business to designate specific areas used as meeting areas, waiting areas, and even direct visitors to the location of restrooms. If you have a large office space or warehouse, these types of signs can help prevent visitors from wandering into areas that may not be safe for them. There are many beneficial ways in which you can incorporate personalized signs into your business. Marketing Through […]

In today’s demanding and fast-paced market, any print media provider’s value is only as good as its equipment. Grafics Unlimited is committed to providing high-quality products and customer satisfaction, and when it comes to Reno printing equipment we can honestly say we have the best equipment around. Why Our Flatbed Printer Is To Be Rivaled Our secret weapon, which keeps our team looking good, is our HP Scitex FB700 printer. This flatbed printer is our prized piece of printing equipment and, if we do say so ourselves, this thing is cool. We invested in the Herculean machine because it delivers precisely what our customers are asking for: high-quality products with short turnaround time. The HP Scitex FB700 prints fast, handles multiple jobs simultaneously and prints on a variety of mediums.  Here’s a snapshot from the FB700’s impressive résumé: High ink resolution for sharp image detail UV-style printer harnessing ultraviolet light for […]

You’ve seen plenty of vehicle wraps in Reno. Bold, colorful vehicles emblazoned with a business’s name, catchy graphics and contact info. Unlike a magnetic sign slapped on a vehicle’s door or a tagline stuck to the bumper, a vehicle wrap can use all the real estate on a vehicle. Plus, it is pretty hard to ignore a flashy wrap while sitting in rush hour traffic. The imagery sticks in viewers’ memories even if they don’t need your business at the moment. Vehicle Wrap vs. Billboard Why do a vehicle wrap? Why not just buy billboard advertising? A billboard ad in a traditional high-traffic area can cost $2,000 or more—per month. The cost of a vehicle wrap is comparable but is a one-time cost that can offer dividends over the long haul. Plus, it gives you the freedom to move your message where you want it to go. If vehicle wraps […]